Our Drive section offers several different opportunities to maximize client exposure while providing an enjoyable reader experience. Display advertising, classified liners and tier two content leave the possibilities wide open when developing media coverage plans.
Friday: Car review (Malcolm Gunn), Under the Hood (Brad Bergholdt) – technical auto advice column, auto display ads and full classified liner listings (including Announcements, Garage Sales, Professional Services, Marketplace, Jobs and Real Estate listings)
Saturday: General auto industry article (Jim Gorzelany), Steering You Right (Sharon L. Peters) – general auto advice column, Parts Dept – auto gadgets, auto display ads and classified liner listings (including Professional Services, Garage Sales and Marketplace)
Sunday: Car Talk (Ray Magliozzi) – technical advice column, general auto industry article (Jerry Hirsch), Diversions – auto related puzzle/mind game, auto display ads and classified listings (including Professional Services and Marketplace)
Auto Display Ad
Tier 2 Content (content crafted with hyper-local interest and client branding)